Rachel began her marketing career in 2007 and has a particular specialism in the professional services sector. Rachel gained a First Class Honours degree in Marketing Management, is a Chartered Marketer and Chartered Institute of Marketing (CIM) Member. Rachel has worked at some of the region’s leading legal and financial services firms.
Rachel has a wealth of experience in developing and implementing imaginative marketing and business development programmes. She has previously led major rebrands and the marketing of specialist sectors in the legal field.
Rachel’s role is to facilitate the development and implementation of core marketing processes, capabilities, and systems to enable efficient and effective delivery of Cal Partners. This includes managing marketing operations, invoicing, monitoring business activities and performance and tracking key performance indicators.
As well as managing the marketing operations at Cal Partners, Rachel manages client accounts and employs marketing initiatives, acting as an outsourced marketing department for clients. She works with clients to develop, plan, and execute strategies using the full range of marketing tools, including digital and online marketing, social media, content marketing, conversion marketing and recruitment marketing.
Rachel is all about her two girls! She loves watching football and cheering on her daughter in local matches. She enjoys supporting her guitarist husband and attending his band's gigs, some of which are held at well-known festivals and venues. Rachel's happy time is with family and friends, sipping on a nice glass of fizz!
Marketing for Professional Services
The go-to strategic marketing partner for ambitious professional services