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Who We Are

Having each worked at some of the leading professional services firms in the North East, the team at Cal Partners is made up of experienced experts in marketing, digital marketing and business development. 

Cal Partners won the North East Marketing Awards 2018, Marketing Agency of the Year (Under 20 employees) Category. The Judges commented: "One agency in particular stood out to the judges – Cal Partners. Challenging the norm of marketing activities in a highly traditional sector, they showed effective and efficient deployment of limited client budgets and highly creative use of resources. Their commitment to the professional development of staff is admirable and the personal qualifications of the team reflect the desire to evidence professional credibility. A truly different and highly successful business, this agency is an impressive award winner.”

Chris Lucarelli, Director

Email Chris:
Tel: 07557 227 429

Chris is a Chartered Marketer and Chartered Institute of Marketing (CIM) Member. Chris qualified as a solicitor in 1995 and subsequently became a partner. 

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Rachel Wright, Marketing Manager

Email Rachel:
Tel: 0191 223 6761 

Rachel has 10 years of marketing experience with a particular specialism in the professional services sector and is a Member (MCIM) of the Chartered Institute of Marketing. 

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Alison O'Neill, Marketing Executive

Email Alison: 
Tel: 0191 223 6761 

Alison is a former Forensic Scientist who moved into professional services marketing over ten years ago and is a Member of the Chartered Institute of Marketing.

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Cal Partners

Benton Park Road 
Newcastle upon Tyne 


With their industry experience and expertise, Cal Partners knew which questions to ask to fully understand our offer, where our target audience were and worked out how we could stand out in a competitive market.

Callum Terry, Hewitts

We are a specialist marketing, digital marketing and social media agency and business development consultancy working with you to attract ideal clients to your professional services firm.